Sounds almost too good to be true – making a commission even if the sale isn’t completed? Yes … it adds another dimension to making money in the affiliate marketing universe.
For the compensation models in the following sections, keep in mind some different terms such as “advertiser” and “publisher”. You technically get paid commission as an affiliate, but you’re referred to as a publisher and the merchant paying you is called an advertiser. Why? Say you set up your business as a blog or website. In a real sense, you are “publishing” a blog or website. Since the merchant is paying you because you’re helping them get seen by their audience (“traffic” or group of prospects), the merchant is really an advertiser.
ost per action/pay per lead
Cost Per Action (CPA) is also known as Pay Per Lead (PPL). The merchant is basically happy to pay you for the name and contact information of someone who is highly motivated or a highly qualified lead.
Technicals CPA advertising provides a cost-effective alternative to traditional CPM (“cost per mile” or “cost per thousand”) — a merchant pays only for results. As a CPA lead generation affiliate network, affiliate.com (www.affiliate.com) offers merchants the opportunity to promote their offers to a wide audience of potential customers and only pay for leads that They receive.
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