Becoming the best affiliate marketing agency doesn’t happen overnight. Getting to where we are today at AdsPurple required relentless iteration, providing excellent client service, being industry experts, and knowing our history (among many other things). Today we will discuss this history.
Affiliate marketing may seem like a modern concept from the new media era, but if you really break it down, basic forms of affiliate marketing have been around for decades. For example, a mechanic giving a customer a discount when he refers another customer is a very primitive version of affiliate marketing.
Basically, borrowing and in some cases building communities of customers that already exist in the ether is affiliate marketing. Creating new streams of income and working to join these communities became much easier with the internet, but that doesn’t mean it didn’t pre-date the web.
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