Category: Build on the Basics

Doing proper research to choose the right niche is one of the most important things you need to do to ensure your success. More has probably been written about niche marketing than any other topic of interest to the affiliate marketer except perhaps search engine optimization, SEO and WordPress. There is still confusion about what…

There are a few important questions about websites that you should be asking but may not have thought about: What is your hosting company’s downtime record, uptime record, and server resource limitations, such as CPU cycles and Internet connection size?Are all your plugins up to date, and have they been tested with current versions of…

There are costs involved in setting up and running your website. They are relatively modest because initially, as you build your audience, your server requirements and email requirements are also modest. Remember, the most successful people know that your time is your most valuable commodity. It is limited, so use it well and use it…

It is our strong recommendation that you start with a low-cost shared server (see previous section). The cost can be as low as just a few dollars a month. Hosting companies often discount their prices steeply if you’re willing to pay for a full year. But if you must start with a free host because…

When you’re looking at a host’s price, look at what the asterisk or price details say. Usually the price you see is only for a limited time. You should also check the reviews of the host you are considering. What are their uptime statistics, how much downtime is there, and what is customer feedback on…

When we talk about self-hosting vs. free hosting, we’re usually not talking about setting up a web server in your basement with T-1 lines running through the house to send web traffic. can take Doing this takes a lot of work: Since you don’t want your website access to go down, you have to create…

With your own website, you have control over your business in a way that you don’t if you use only social media marketing. If you use only Facebook, Twitter, LinkedIn, or other social media to promote your affiliate marketing business, they own the platform, and if they decide to change some of the conditions in…

Some affiliate marketers target seasonal markets. These markets peak for a limited period and lose interest in the rest of the year. So your income, if you are targeting a seasonal market, will not be constant over the course of a year. Some examples of seasonal markets are all major holidays such as Christmas, Easter,…

Doing a good job on keyword analysis for the product you want to market is critical to your success. It takes some time to do a good job because there are many factors involved in choosing the right keywords. Some tools test keywords using 20-30 different factors. You can analyze all your keywords using free…

Golden keywords are keywords that are filtered through several more screens to eliminate gold drops that will hopefully be keywords that people use instead of just looking at when buying a product. The exact definition of “golden keywords” varies slightly from keyword tool to keyword tool (explained later in this chapter). Typically, those filters look…